Small Business Plan
August 10, 2009
ￂﾧ Decide on a business structure
ￂﾧ Register your business
ￂﾧ Understand tax responsibilities
ￂﾧ Purchase insurance
Ultimately, careful planning of your office space will keep you organized and help you minimize the chaos that comes with starting a business.
The right space will enable you to stay focused on what’s important: wow -ing your customers, making sales, and building your business.
Careful planning of your office space will keep you
ￂﾧ Find office space
ￂﾧ Buy or lease office furniture and equipment
ￂﾧ Stock up on office supplies
ￂﾧ Choose a computer
ￂﾧ Get connected
ￂﾧ Select software solutions
ￂﾧ Protect your computer
The right brand creates a first impression in the eyes of your potential customers. Your brand is also a key asset that will help customers to remember your business.
ￂﾧ Design a logo
ￂﾧ Print marketing materials
ￂﾧ Create a professional Web site
ￂﾧ Set up company-branded e-mail
ￂﾧ Protect your ideas
In marketing your product or service, knowing your market, having a plan, and using the right tools are crucial to reach the right audience. There are a number of tools you can use to set you on the right track.
ￂﾧ Research the market
ￂﾧ Develop a marketing plan
ￂﾧ Send e-mail marketing
ￂﾧ Place advertising
ￂﾧ Use search engines
ￂﾧ Use PR resources
ￂﾧ Consider trade shows
ￂﾧ Track your results
Utilizing technology to originate, track and close sales can save you time and legwork, and makes for a better customer experience. With the resources in this section, you will be able to better streamline your sales process from start to finish.
ￂﾧ Develop a sales plan
ￂﾧ Accept credit cards
ￂﾧ Sell Online
ￂﾧ Sell over the Phone
ￂﾧ Sell via a retail outlet
ￂﾧ Set up a point-of-sale system
ￂﾧ Get potential customer credit ratings
ￂﾧ Track customer relationships
Keeping your finances in order is important for evaluating the success of your business. Keep things organized by planning ahead.
ￂﾧ Estimate cost and revenue
ￂﾧ Find capital
ￂﾧ Design a cash management system
ￂﾧ Hire an accountant
ￂﾧ Select an accounting software package
ￂﾧ Set up a checking account
ￂﾧ Set up a business savings solution
ￂﾧ Decide on additional banking services
ￂﾧ Get a business credit card
ￂﾧ Manage inventory
The details involved in running a business can be much simpler with the right partners in place. Take a look at what you might need.
ￂﾧ Set up a shipping account
ￂﾧ Set up a travel account
ￂﾧ Hire legal services
ￂﾧ Find technical support
At some point, you may need some help. We’ve outlined everything you need to know about hiring employees, including how to find the best candidates, what to consider as you think about employee benefits, and tax responsibilities associated with having employees.
ￂﾧ Decide on employee status
ￂﾧ Find good employees
ￂﾧ Outsource human resources
ￂﾧ Understand employment law
ￂﾧ Understand employee-related tax issues
ￂﾧ Decide on employee benefits
ￂﾧ Consider employee training
ￂﾧ Set up payroll services
ￂﾧ Plan for retirement