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How does an Enterprise 2.0 Employment?

August 6, 2009
Strategic goals are defined, and then translated in planned projects. In order to achieve the planned projects, the suitable organization is set up which implies specific needs operational needs which themselves implies new day-to-day needs for employees in order to achieve, and sometimes they need tool for that.
The raise of knowledge economy and needs for innovation, flexibility, connections implies, not to throw existing tools away, but to adopt tools that fit this new king of needs. The point is this new generation of tools is coming from the web 2.0.
As they only impact day-to-day job can we say that the use of web 2.0 tools inside the enterprise is the enterprise 2.0? I don¬タルt think so because enterprise is much more than tools and 2.0 tools adoption in day-to-day job is not enough to re qualify the whole enterprise.
One may say that those tools also imply change in management and culture to be fully efficient. I do agree that this may be enterprise 2.0, an enterprise fully aligned on the use of web 2.0 tools, from strategy to day-to-day tasks, including organization and management. But there again we cannot honestly think that it is possible some things may stay 1.0.
The truth, I think, is that enterprise has remain 1.0 because it is what giving it is structure, and, at the same time, has to explore it is informal side, that is to say having a part of it becoming 2.0.
So the challenge may not be to build a full 2.0 enterprise but to develop the 2.0 side next to the existing 1.0 organization and connect both. The web 2.0 tools in the enterprise because they will make sense and will be needed even by the more unwilling people.
Enterprise 2.0 Vs Web 2.0
By Prabu Mani, On 2/16/08 8:57 AM
Enterprise 2.0 Vs Web 2.0
The web is evolving into another version, often called Web 2.0. Others talk about the evolving Enterprise, and use a similar 2.0. New technologies enable new ways of working and fresh ways of working lead to technology innovations. Often it is difficult to locate what is the chicken or the egg in this creative process.
How to define Enterprise 2.0 and Web 2.0? Depending on whom you ask you will most likely get different answers. Useful perspectives in understanding the Enterprise/Web 2.0 fact are:
Leaders of the Enterprise 2.0 movement are aiming for business models that are supple, open, distributed, on demand etc. These concepts are supposed to contrast to traditional hierarchical and technical organizations managed using order and control mechanisms.
IT people encourage that services and content can be reused and re-purposed using techniques such as Feeds, File Sharing, Mashups, and Web Services etc. Ajax (Asynchronous JavaScript and XML) is the main driver behind a richer web user experience. User generates content and metadata are produced via Wikis, Blogs, Folksonomies and the like.
The consumer or end-user seems to be the king when it comes to adopting new practices and technology. Current social trends embrace more open collaboration where content is created and shared in self-organizing networks and communities.
One key question for Enterprises is how to utilize these emerging business, technology and human fields. Many enterprises are probably eager to implement Web 2.0 technologies, but will the technologies bring the desired benefits without implementing the business.
So, which came first, the (Enterprise) Chicken or the (Web) Egg? Without being to theoretical I think we can conclude that the chicken and the egg are interlinked and mutually dependent on each other for survival and wealth.
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